Job Title: Fitness and Wellbeing Manager
Salary: PO3 £42,839 - £46,142
Hours: 37
Contract: Permanent
Location: John Charles Centre of Sport
About you
As a Fitness and Wellbeing Manager, you will bring to the role:
- Enthusiasm and passion
- Great communication skills.
- Creativity and innovation
- A focus on delivering excellent customer experience.
- An ability to work under pressure as an individual and within a team
- Flexibility to your approach.
If this sounds like you, then you could be the kind of person we’re looking for!
About the role
Active Leeds has an ambition to be the best city in the UK to be active in.
Passionate about enabling active and thriving communities and delivering positive experiences, we are now looking for somebody to match our enthusiasm and to come and join our innovative and forward thinking team.
As our new Fitness and Wellbeing Manager, you’ll be at the heart of our mission to promote active lifestyles and inclusive fitness across our facilities. You’ll lead a team of dedicated fitness professionals, drive innovation in programming and product development, ensure our gyms and wellness spaces are buzzing with energy and positivity, drive income and customer experience, resulting in elevating our fitness and wellbeing offer to new heights.
So, if you’re ready to make a significant impact on our members' fitness journeys, we want to hear from you!
For further information and to discuss this role further, contact Tim Quirke at tim.quirke@leeds.gov.uk
What we offer you
We take pride in offering the best employee experience, with benefits including:
- a competitive salary and annual leave entitlement plus statutory holidays
- membership of the West Yorkshire Pension Fund with generous employer contributions
- flexible and hybrid working arrangements subject to service requirements
- a clear career pathway and continuing professional development opportunities
- a range of staff benefits to help you boost your wellbeing and make your money go further
How to apply
Please upload your CV and complete a personal statement of no more than 500 words
We welcome applications from everyone and actively seek a diverse range of applicants from all backgrounds and cultures. We particularly encourage applications from, but not limited to, women, carers, veterans as well as LGBT+, ethnically diverse, disabled and care experienced people.
This role is based in the UK. Home Office guidance states that candidates must evidence their right to work in the UK prior to commencing employment, either as a UK or Irish citizen, under the EU Settlement scheme or having secured any other relevant work visa.
If you do not have the right to work in the UK, you must consider your own eligibility for sponsorship for a particular role through the Skilled Worker visa route before applying. To be eligible for sponsorship you'll usually need to be paid the standard salary rate of at least £41,700 per year or meet one of the other eligibility criteria. Ensure you are eligible before applying.
Job Description
Job Purpose:
The Fitness and Wellbeing Manager drives this integral part of the Active Leeds service, leading on product / programme development, pricing, promotions and staff development. The postholder also influences and advises on digital development, branding and customer communication
The customer journey is essential to our success, with the Fitness and Wellbeing Manager leading on the four key steps of the journey: enquiry, sales, engagement and exit. The journey needs to be evolved and embedded within the service.
Customer engagement is a key area to lead on, covering everything from: a customer making an initial enquiry; to purchasing a membership; to encouraging a member to stay with us for an extended period of time; to re-engaging with ex-members.
Setting sales targets and reporting back on performance is a critical part of the role, as is uncovering customer insights to support service delivery and development
This is a senior post within the service and as such will be expected to lead, inspire and motivate teams and individuals.
The job holder will maintain a polite and professional manner at all time and will work to Leeds City Council / Active Leeds values and standards.
Responsibilities for Grade:
- Leading on the strategic development of fitness and wellbeing within the operational side of the service, by utilising personal skills, experience and knowledge of the market, whilst ensuring customers and staff are consulted.
- Ensure ongoing development, evolvement and management of the fitness and wellbeing offer, focusing on all elements of the marketing mix
- Evolve and embed the customer journey paying particular attention to the enquiry, sales, engagement and exit phases
- Supporting the Senior Leadership team in managing fitness and wellbeing and working collaboratively with other colleagues responsible for delivering other aspects of health and wellbeing.
- Explore new opportunities to develop the Active Leeds offer, looking at new products and new audiences
- To identify and manage opportunities to develop fitness and wellbeing areas within leisure centres.
- Manage allocated budget/resources/funding effectively and flexibly and control all related expenditure to ensure delivery of targets/objectives within budget.
- Work collaboratively with other team members across key business development areas such as: business intelligence, reporting, digital development, marketing and branding
- Lead and manage a team of Fitness and Wellbeing Officers and the Sales and Retention Officer, ensuring they are supported and developed to deliver against key objectives.
- To lead on and support the development of effective marketing, promotion, and communications solutions.
- To lead on and support the development of new digital platforms.
- Work with external and internal partners to develop and enhance the fitness and wellbeing offer
- Develop strong, positive relationships with both Operational and Development teams, sharing knowledge and experience with others for their benefit.
- To contribute to the continuous improvement of the service.
- To represent the service internally or externally at focus groups, sports forums and provide specialist advice and support across the dispilines.
- To effectively manage appropriate budgets in accordance with Leeds City Council’s Financial Regulations.
- To undertake any other duties which may be assigned from time to time and that are commensurate with the grade of the post.
- To undertake the accountabilities of the post in accordance with council policies including the Equal Opportunities and Health & Safety policies.
Qualifications:
Degree or equivalent in sport, leisure or business.
Level 3 diploma in Personal Training
PERSONAL SPECIFICATION ESSENTIAL REQUIREMENTS: It is essential that the Candidate should be able to demonstrate the following criteria for the post within the context of the specific role duties and responsibilities: Candidates will only be shortlisted for interview if they can demonstrate on the application form that they meet all the essential requirements.
Method of Assessment will be through one or more of the following Application Form, Test, Interview or Certificate.
Skills Required
- Strong management skills including leadership, coaching/mentoring and supervisory skills,
- Strong problem analysis and decision-making skills
- Strong planning and organisational skills
- Strong oral communication, and interpersonal skills for working with a diverse population –
- including other employees, public officials, senior management, partners, program participants, and the general public.
- Strong written communication skills for developing reports, correspondence, policies, procedures and organisational communications.
- Strong ICT skills including word processing software and working with specialistist software such as Sales Focus, Power BI, Mywellness or equivalent.
- Strong empthatic skills in dealing with difficult safeguarding issues along with maintaining confidentialality.
- Ability to communicate complex and sensitive ideas effectively.
- The ability to set, manage, monitor and report on income, usage and expenditure budgets and achieve targets set
- Strong training and development skills.
- Ability to ensure health and safety legislation and industry guidelines are fully understood and adhered to across the programmes.
- The ability to deliver a service which consistently meets quality customer service standards
- Strong customer service skills.
- Ability to develop, manage and monitor a successful programme of activities.
- Ability to analysle and run effective programmes independently and with others.
- Able to motivate and provide clear development plans for all staff.
- Able to research and present proposals and reports for the development of of product and programmes
- Strong statistics and data anasylsis skills.
- Ability to work on own initiative and as part of a team and to secure commitment from others
Knowledge Required
- Knowledge of current research, trends, policies, plans and developments within the health/sport/leisure industry and the ability to evidence action after insight
- In depth knowledge and understanding of the fitness and wellbeing programmes for all target groups
- Understanding and evidence of working with partners, stakeholders, customers and staff.
- Knowledge of fitness development pathways.
- Knowledge and understanding of the principles of the customer journey
- A good understanding of the importance of the marketing mix
- An understanding of health and wellbeing membership sales
Experience Required
- Experience of leading and managing staff effectively through appraisals, and objective setting. Creating an environment where staff are motivated to perform and supported to achieve departmental and organisational goals
- Experience of utilising commercial acumen to identify funding avenues, preparing, submitting successful funding bids, and maximising available revenue spend to ensure value for money
- Strong track record of building collaborative partnerships across organisational boundaries
- Experience of delivering a groupe exercise fitness programmes
- Experience of working in a sales driven environment
- Experience of develvering pastoral support to staff and customers.
- Experience of delivering effective training in various disciplines
- Experience of working with partners and external support agencies
- Experience of maintaining effective records to required standards.
Behavioural & other Characteristics required
- Professional in approach and appearance
- Enthusiastic and innovative approach
- Flexible approach to working, including evenings and weekend work
- Demonstrate commitment to a culture of continuous improvement
- Demonstrate commitment to achieving excellence in customer care
- Understand and embrace Leeds City Council Values and Behaviours and codes of conduct
- Committed to continuous improvement in all areas and work towards delivering the Best City Ambition of Health & Wellbeing, Inclusive Growth and Zero Carbon
- Able to understand and observe Leeds City Council policies and procedures.
- Carry out all duties having regard to an employee’s responsibility under Health, Safety and Wellbeing
- Willingness to actively participate in appraisal, training and development activities to ensure up, to date knowledge and skills.
- Flexible and adaptable to change to assist other services as required commensurate to grade.
- Be aware of and support difference and ensure equality for all working in an anti-discriminatory manner, upholding, equality & diversity of Leeds City Council.
- Recognise and appropriately challenge any incidents of racism, bullying, harassment, victimisation, and any form of abuse, reporting any concerns to the appropriate person
- The Council has adopted a flexibility protocol and the role will be expected to work within these parameters
PERSONAL SPECIFICATION DESIRABLE REQUIREMENTS: It is desirable that the Candidate should be able to demonstrate the following criteria for the post within the context of the specific role duties and responsibilities: Candidates are not required to meet all the Desirable requirements however these may be used to distinguish between acceptable candidates.
Knowledge Required
- Knowledge of the operation of membership programmes
Experience Required
- Experience of working in a health and wellbeing environment
Behavioural & other Characteristics required
- An interest in health and wellbeing
- A willingness to work to Active Leeds values and behaviours
